Braille Wine Labels - Catering to the Blind

People with visual impairments drink wine too, but reading the label can be a problem. It has been scientifically proven that people with visual impairments have a heightened sense of taste and smell, which makes them excellent wine tasters, but not being able to see/read the labels poses a problem. The video below tells the story of how one wine-maker is changing the wine-tasting experience for the visually impaired. In my opinion, these are the innovations (however simple), that wine producers should be taking into account to increase market-share and show that they are truly thinking.

Winelabelreview sits in on Wine Library TV

I sit in on an episode of Wine Library TV with Gary Vaynerchuk (http://winelibrarytv.com) , from the Roger Smith Hotel in NYC. Maybe I should have plugged winelabelreview a little, but I'm a professional and didn't want to steal any "Thunder". Artist Damon Tommolino is on my left (your right). His website is http://tommolino.com.

Banknote hits the WineLibrary

Just an update for all of you. Pete Nixon from Banknote Wines alerted me that his wine (The Vault, Red Blend), with its beautiful labels that I blogged about earlier this year, has been picked up by Gary Vaynerchuk's Wine Library. Congratulations Pete! http://winelibrary.com/wines/46746-2006+Banknote+The+Vault+Red+Blend+750ML

Tasting notes are as follows:"The Vault is an intense blend of Zinfandel, Syrah and Cabernet Sauvignon, limited in production and hand-crafted from only the finest Napa Valley vineyards. Only 585 cases produced. TASTING NOTES: Aromas of ripe blueberry, red currant, and black cherry are spiced with tobacco box, cassis, and a touch of clove. The smooth, rich palate follows with flavors of cream de cassis, cherry preserves, allspice, vanilla, and espresso. The long, persistent finish and exquisite balance make this wine extremely versatile in food pairings." -Winery

Sort This Out Cellars

Rich reviews 3 labels created by Jeff Munsey at Sort This Out Cellars. Labels were submitted by Felicia Alvarez. Follow them on twitter @stoc and @winefinesse. The title to this post is a link to their site, so check it out for more of their really cool labels! Labels reviewed in this episode include Zin City, Rockabilly Red and Vino Nostra. Thanks to the whole crew at Sort This Out Cellars for their submission.